WooCommerce BOGO Logic Engine

Custom Buy One, Get One (BOGO)

Target Client: E-commerce Retailer

The Challenge

Standard WooCommerce coupon-based BOGO solutions were too rigid, failed to display the offer directly on the product page, and often caused performance issues during cart calculations.

The client needed a flexible, performant, and product-specific BOGO engine that enhanced the front-end user experience.

Engineered a dedicated, lightweight PHP plugin using Composer for dependency management.

The logic was tightly integrated using WooCommerce Hooks to calculate and display the BOGO offer within a custom product tab, ensuring zero checkout conflicts and minimal performance overhead.

Conversion Rate: Enabled direct merchandising of promotions, boosting on-page conversion.

Code Quality: Utilized secure output escaping and is ready for developer contributions.

Architectural: Built using clean PHP and Composer for modern dependency management.

Functionality: Supports flexible "Buy X, Get Y" rules with multiple discount types (percentage, fixed, or free).

Security: Implements robust input validation and sanitation (absint(), wp_kses_post()) on all metadata and output.

Internationalization: Fully translation-ready using the standard WordPress i18n functions.

Let’s build something together.